Paste your certificate details, get a one-click LinkedIn share URL — plus a live preview of how the credential will look on your learner's profile. Built for training providers, course creators, and event organizers who want their certificates actually seen.
Leave off for credentials that don't expire (most course / webinar / workshop certificates).
If you already host a verification page for this cert, paste its URL here — learners clicking through from LinkedIn will be able to verify authenticity.
https://www.linkedin.com/profile/add?startTask=CERTIFICATION_NAME&name=Advanced+Project+Management&organizationName=Acme+Training+Academy&issueYear=2026&issueMonth=4
Acme Training Academy
Issued April 2026 · No expiration date
LinkedIn exposes a pre-filled share link that learners click once to add a certificate to their Licenses & Certifications section. No copy-pasting of the cert name, date, or issuer — LinkedIn reads it straight from the URL. Lower friction means more learners actually publish your cert.
In the post-completion email you send each learner
As an "Add to LinkedIn" button on your cert verification page
Inside the certificate PDF itself (as a QR code or hyperlink)
On the course completion screen in your LMS
CertFusion auto-generates a personalized Add-to-LinkedIn link for every recipient — in the completion email, on the verification page, and inside the cert PDF.
There are three ways a certificate ends up in a learner's LinkedIn profile. They look similar from the outside, but the friction gap between them is huge — and it determines whether your certs actually get published.
The learner clicks the URL, LinkedIn's "Add to profile" dialog opens with the cert name, issuer, date, and credential ID already filled in. They click Save and the credential is on their profile. Zero typing. Industry-standard approach — Coursera, Credly, and Udemy all use exactly this URL format.
The learner opens LinkedIn, navigates to Add profile section → Licenses & Certifications, and types the cert name, issuer, dates, and credential ID themselves — from your completion email. Most people won't bother. Industry data shows drop-off on this path is brutal: <15% of issued certs make it onto LinkedIn this way.
The URL is pre-generated per recipient and dropped into the completion email and the PDF itself — so every learner gets a one-click link with their details. This is what CertFusion does out of the box. Publish rates on shareable certs with pre-built URLs land closer to 40–60% vs <15% for manual entry.
A certificate that sits in a learner's email is a certificate that disappears. A certificate on LinkedIn is a certificate that keeps selling your course for you.
Every LinkedIn profile update is distributed to the learner's connections — hundreds or thousands of people in the same professional space. Your course name shows up in their feed, their colleagues click through to your verification page, and you get intent-matched traffic for free.
When you include a certUrl, LinkedIn
renders a "Show credential" button linking to your verification page. Thousands of learners
publishing with that URL = thousands of linked mentions from LinkedIn to your site.
Buyers evaluating your course search for past learners on LinkedIn as a trust check. If your alumni display the credential prominently — with a working verification link — conversion on the course sales page goes up. If they don't, buyers assume nobody finished.
If you're wiring this up yourself (in a custom LMS, email platform, or cert engine), here's what every parameter in the LinkedIn Add-to-Profile URL means and which ones are required.
| Parameter | What it does | Required? |
|---|---|---|
| startTask | Always CERTIFICATION_NAME — tells LinkedIn which form to open. |
Yes |
| name | The certificate name as it'll appear on the profile. | Yes |
| organizationName | Plain-text issuer name — works for any organization. | One of these two |
| organizationId | Numeric LinkedIn company ID — links the cert to your company's LinkedIn Page. | One of these two |
| issueYear / issueMonth | When the cert was issued. Four-digit year, 1–12 month. | Recommended |
| expirationYear / expirationMonth | When the cert expires. Omit for perpetual credentials. | No |
| certId | Your internal credential ID — displayed on the profile for verification lookups. | No |
| certUrl | Link to your verification page. LinkedIn renders a "Show credential" button pointing here. | Strongly recommended |
Parameters must be URL-encoded. This tool handles encoding automatically — if you're building URLs
yourself, run each value through encodeURIComponent()
(JS) or urlencode() (PHP).
Manually building this URL per certificate doesn't scale past a handful of learners. CertFusion generates a per-recipient Add-to-LinkedIn link for every cert you issue — from a webinar attendee list, a course completion roster, or a Google Form / Typeform quiz result. The URL lands in the completion email, on the verification page, and as a QR code on the PDF itself — so learners can share from wherever they encounter the cert.
It's a pre-filled link (linkedin.com/profile/add?…)
that a learner clicks once to add a certificate to their LinkedIn Licenses & Certifications
section. LinkedIn reads the cert name, issuer, issue date, credential ID, and verification URL
straight from the URL's query parameters — so the learner never has to type any of it.
A plain organization name works and is what we recommend for most issuers. A numeric LinkedIn organization ID is better only if your company has a real LinkedIn Page — it links the credential to that page, so learners can click through. Toggle the Advanced field in the form to paste your ID if you have one.
LinkedIn doesn't verify the content itself — it just displays what's in the URL. Trust comes from the credential URL you pass: LinkedIn renders a Show credential button that links back to your verification page. That page is where authenticity is proven, which is why tools like CertFusion give every cert a unique verification URL with a QR code.
Yes. When you issue certificates through CertFusion — whether from a CSV, a webinar platform, or a course LMS — each recipient gets their own personalized Add-to-LinkedIn link in the completion email and on the verification page. No hand-building per-learner URLs.
Issuing one-off certs without a platform? Pair this tool with our free online certificate generator to design the cert, then paste the Add-to-LinkedIn URL into your learner's completion email.